Video Games - Google News: Video game makers use neuroscience to make their games addictive - Polygon

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Video Games - Google News
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Video game makers use neuroscience to make their games addictive - Polygon
Jul 26th 2013, 22:46


Video game makers use neuroscience to make their games addictive
Polygon
Video game creators and marketers are tapping into neuroscience principles to make thir games addictive, offering players surprise rewards and feeding into their desire to keep playing, reports NPR. American psychologist B.F. Skinner conducted ...
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